Thursday, February 21, 2013

InterNational Time


With the AmeriCheer InterNationals right around the corner, the office is very busy. From designing the Internationals program to promoting the other competitions that are coming up and starting with summer camps my job has been busy.

    I started the week off by creating two promotional slides for competitions that are in the near future. One for EDA Dance Nationals in Myrtle Beach, SC and one for All Star Nationals in Hershey, PA. I created these to put up on the AmeriCheer website to promote the competition. 
    As you see the designs to the right and below, I created them in photoshop. I added pictures, textures, and played with the drop shadows and inner drop shadows.

    After I created these I started on working on designs for the InterNationals program. In this program there are ads for various cheerleading companies, a list of all the teams competing, and various other promotional pages. So far I have completed 1 page and in the process of creating two more. With InterNationals being in three weeks, it's time to get busy!

Thursday, February 14, 2013

Blasts & Designs!

This week at AmeriCheer I sent more email blasts out and was able to design another cover photo for AmeriCheer Facebook page.

The email blasts were once again to thank the competitors and coaches for participating in the most recent cheerleading competitions. It is just a curiosity thing that AmeriCheer does that shows they truly do appreciate the support they give to AmeriCheer.

The design I made for the Facebook page was done in Photoshop. As you can see below I added three team photos from SHC. Added their team name, strips to match their bows and incorporated the colors of their team into the design. I also added a texture look to the background to dont make it look so flat.


Sunday, February 10, 2013

Photoshop Fun

   This as been the fifth week I have worked at AmeriCheer and I'm continuing to learn more skills and enjoying working in the industry that I love, cheerleading. 

   Tuesday I sent multiple email blasts out through Constant Contacts. I was able to design them from scratch, which was exactly pretty fun. It was the first time I got to create them in my own way. So I started with creating some graphic designs in photoshop. The email blasts were about promoting some cheer and dance competitions that will be coming up in the near future. So I choose cool color arrangements, different backgrounds and added some graphics. They turned out well and hopefully the customers think so to. One that I made and put in an email is:



   Thursday I did some more graphic stuff...I designed a small picture on photoshop that had 4 pictures of 4 different teams from one gym, Cobra Cheer Extreme. (See below.) They wanted to post something on the Facebook page featuring a small gym and this week it was Cobra Cheer Extreme. So I put together a cool design, add the pictures and put their gym name on it. I loved creating this because I got to match the colors of the background and the text with the teams colors. I loved how it turned out and was really happy with it!


Saturday, February 2, 2013

Designing Tactics

  This week at AmeriCheer I continued to use my design principals that I have learned and put my creative skills to work.

 This week I worked on designing a document for the Costumer Appreciation Program (CAP) discounts. On the document it has all the discounts that coaches and athletes can get for competitions during this competition season. 

  CAP is a program that AmeriCheer, AmeriDance, and Eastern Cheer and Dance created to benefit their costumers. It is an appreciation program that give discounts, rewards and awards for athletes, coaches and parents. It it as program that AmeriCheer and AmeriDance focuses on because if it wasn't for the costumers the company wouldn't be in business. 

 As the marketing and public relations intern I help create documents for such programs. I enjoy putting my design skills to work and making a successful piece of work that people will like. I hope I will continue to be able to make such design pieces as my internship progresses.